CASE STUDIES
PAID MEDIA THAT PAYS FOR ITSELF AND THEN SOME
PPC campaigns built for efficiency, not just spend. See ROAS gains and cost-per-lead reductions across e-commerce, home services, and B2B.
THE APPROACH BEHIND THE NUMBERS
Paid ads are the fastest lever in marketing, and the easiest one to waste money on.The campaigns behind these results share one thing: every dollar was tied to a defined outcome a lead, a sale, a booked call before it was ever spent.
That discipline is what separates a campaign that scales from one that just burns budget.
DEFINE OUTCOME
We start with the end goal, not just traffic.
FIND AUDIENCE
We target segments with real intent.
BUILD CAMPAIGNS
Data-driven testing to lower costs.
SCALE WHAT WORKS
More of what performs, less of what doesn't.
BEFORE & AFTER SNAPSHOT
Business/Industry
E-Commerce Brand
Scaling a DTC store in a highly competitive niche.
HOME SERVICES COMPANY
Local lead generation across multiple service areas.
B2B / SAAS CLIENT
Generating qualified demo requests for a SaaS platform.
Metric
Cost-Per-Acquisition
ROAS
Revenue
Cost-Per-Lead
ROAS
Lead Volume
Cost-Per-Demo
Demo Requests
Pipeline Value
Before
$78.32
2.1x
$134,000
$42.61
247
3.2x
$129.18
162
$312,000
After
$28.14
5.6x
$356,000
$16.27
681
6.7x
$48.66
412
$1,045,000
WHY EFFICIENCY BEATS SCALE
WHERE THIS APPLIES TO YOU
If you’ve run paid ads before and the results felt inconsistent, the issue is rarely the platform.It’s usually targeting, offer alignment, or landing page conversion three things we diagnose before a single dollar of new spend goes out.
INCONSISTENT RESULTS FROM CAMPAIGN TO CAMPAIGN
HIGH COST-PER-LEAD OR LOW RETURN ON AD SPEND
GOOD METRICS, BUT NOT ENOUGH ACTUAL SALES
NOT SURE WHICH AUDIENCE OR OFFER IS WORKING
READY TO GROW YOUR FIRM
READY TO IMPROVE YOUR PAID MEDIA RESULTS?
See how we structure this from day one or run the numbers yourself.